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What is SEO
Online marketing starts with SEO
SEO stands for Search Engine Optimization. It’s a process of structuring and formatting web pages of your website so they can be read and indexed by search engines robots or bots. When users search anything on a search engine the engine in return displays results from its indexed inventory. There are more than 20+ parameters used by Google to decide your rank on the search results.
Pay Per Click (PPC)campaignsare only 22% effective and are money bound
SEO provides fairly Good ROI than advertising
Reach new customers through search engines
Virtually everyone is searching for your products and services on search engines and directories, time to get discovered
Rise of Mobile usage and local relevance
Risk losing new age mobile customers without mobile SEO and local search optimization
Your competitors are doing it
If you’re not moving forward and improving your position, you’re losing ground to a competitor
Increased traffic and Brand awareness
Top position ranks in search engines mean more traffic to your site and increased brand awareness
Your business definitely needs to have an SEO strategy in place if you are interested in succeeding online marketing; it remains one of the single most important components of any organization’s branding efforts and online presence exercise.
When your Business wants to Live
on the Internet you need to hold hands with SEO
Benefits of SEO
SEO returns higher ROI compared to Pay Per Click marketing