Free tool · Landing page conversion score
Paying for clicks that don’t convert?
Most landing pages leak leads in the same few places: a vague headline, a hidden button, no proof. Run a quick 15-point check on your page and get a conversion score with the fixes that will make the biggest difference.
- Score out of 100
- Top fixes, ranked by impact
- Free, no sign-up to start
What makes a landing page convert?
Three things every high-converting page gets right
A landing page has one job: turn a paid or campaign visit into an enquiry. The pages that do it well aren’t prettier — they’re clearer. They promise exactly what the ad promised, make the next step obvious, and prove you can be trusted.
01
Message match
The headline repeats the offer from the ad or search that brought the visitor, so they know instantly they’re in the right place.
02
One clear action
One goal, one button, visible on the first screen of a phone — and labelled with what happens next.
03
Proof that builds trust
Real reviews, numbers and a low-risk first step answer “can I trust them?” before the visitor has to ask.
Want it fixed properly?
Landing pages built to convert ad traffic.
CGAlive designs and rebuilds landing pages for Google and Meta campaigns: message match, proof, speed, mobile and conversion tracking included. Book a free 15-minute page review and we’ll show you the quickest wins.
FAQ
About the Landing Page Conversion Score
What is a landing page conversion score?
A score out of 100 that shows how well a page turns visitors into enquiries. It's based on 15 checks across five areas: first impression, call to action, trust and proof, form and contact, and speed and mobile.
How does the check work?
You choose the page type and where its traffic comes from, then answer Yes, Partly or No to three checks in each area. The tool weights the areas by impact and ranks your fixes so you know what to change first.
What is a good conversion score?
70 or above is a solid page with a few leaks. 85 or above is high-converting. Under 40 usually means most visitors leave without acting, even when the ads themselves are working.
Which page should I check?
The page you send the most paid or campaign traffic to — usually an ad landing page or a key service page. Check each important page separately.
Is the Landing Page Conversion Score free?
Yes. It takes about three minutes, your score and top fixes appear instantly, and you can get the full fix list by email. It's a self-assessment, not a professional audit.
Explore all 20+ free tools or book a free 15-minute review with the CGAlive team.