24 by 7 Courier brand Logo Design Case Study

24by7 Courier is a young, dynamic logistics brand committed to delivering efficiency around the clock. The goal was to create a logo that instantly communicates speed, reliability, and trust.

The final design features a circular emblem with two shades of blue — representing day and night service — paired with bold, stylized typography. This clean, symbol-free design ensures instant legibility across delivery trucks, uniforms, and digital interfaces.

The dual-tone color palette conveys movement and continuity, while the confident font reflects precision and professionalism. Together, these elements form a timeless, modern identity that embodies the brand’s promise of uninterrupted service — 24 hours a day, 7 days a week.